OUR STORY
Hello from all of us at Carper Tackle! We're a family-run business with a deep-rooted passion for ensuring that all anglers, regardless of experience or budget, have access to top-notch fishing tackle.
Our story began in 2021 when our founder, Jason Umney, identified a need for affordable, high-quality fishing gear in the market. He observed that premium brands offered exceptional tackle, but their prices were beyond the reach of most anglers. On the flip side, affordable brands often compromised on quality and essential features.
With a wealth of experience spanning 15 years in the tackle trade, including design and development roles at renowned brands like Avid Carp and Korda Developments, Jason set out on a mission to bridge the gap between quality and affordability. And thus, Carper Tackle was born.
As a family-owned enterprise, we take immense pride in our unwavering dedication to customer service. We understand that our customers are the heart and soul of our brand, and we're committed to delivering the best experience possible. When you choose Carper Tackle, you're not just purchasing great tackle – you're becoming part of our close-knit community.
And we're not just another faceless corporation either! Our team is made up of passionate anglers who share your love for fishing. We're here to support you every step of the way and address any questions or concerns you may have. To ensure a personal touch, we include Jason's direct email address with every item we ship.
Thanks for stopping by and we hope you like a well-stocked shop.
Team Carper